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According to the “E-sports Stadium Construction Standards” issued by the China Association of Sports Venues in June 2017, e-sports venues above level C must be equipped with LED displays. However, considering that the e-sports industry is still in its infancy, all e-sports venues predict that they should still focus on large LED screen rental.
In this regard, since the beginning of the “PUBG” Asian Invitational Tournament, 1800 square meters of LED screen rental were used It can be seen from the display products and the 300㎡ display screen used in the third Global E-sports Leaders Summit and Tencent E-sports Annual Conference in June that the rental screen has played an indispensable role in the e-sports industry.
The development of the entertainment industry has led to the expansion of application scenarios in the field of rental LED display screens. Under such a broad prospect, many LED display companies continue to strengthen product research and development and technological innovation in this field through market judgment and analysis, with a view to Get a slice of the soup in this huge market.
The e-sports industry is a rapidly rising branch. In order to create scene effects, it needs to be equipped with a large number of professional stage installations. The unique stage effects of the rental LED display screen have become the protagonist of the scene demonstration. As a rapidly rising LED display rental screen application The scene will support a larger market space in the field of LED display rental screens in the future.
Jakarta Asian Games e-sports project display a cool display
The value of the rental screen in the offline game
This year, many emerging industries have been working in remote offices, online meetings, online medical care, online education, etc. during the most recent outbreak. The big track is actually good, but in the past, because of the relatively high cost of education, everyone has become accustomed to offline education and used to offline medical treatment. In order to transform people’s behavior patterns, in fact, higher education is required cost.
However, due to the outbreak of the epidemic, you are forcibly forced to give up your past behavior patterns. After forcibly adapting to the new behavior patterns, you will feel that online education seems to be good, the efficiency is relatively high, and the cost can be controlled well. Another example is online medical treatment. Some people who did not want to try it in the past will gradually try it. After the epidemic has passed, many behavior patterns will begin to undergo some subtle changes.
For offline events, the LED rental screen will make it easier to compare the core value and content output of e-sports with traditional sports, including building better event venues and a better offline experience. At the same time, because of the KPL, LPL, etc. A lot of home and away exploration has started, so it will bring a lot of local audiences a sense of substitution, honor, and immersive experience.
This is actually the mainstream media and audience that have been valued by e-sports in the past one or two years. A core reason for recognition. Many times offline games use better network equipment, large-screen display devices, content production, etc. to ensure fair games without delay.
However, taking e-sports as an example, in the past, e-sports events combined online and offline. A lot of emphases has been placed on offline stage construction, event production, content dissemination, live experience, etc. In fact, how to do online, and how to play online may not take so much thinking to highlight the value.
Because the epidemic will bring more needs to enterprises in many industries, they need to think about how to further manage costs, manage risks, and broaden the commercialization model in peace of mind. In fact, these are likely to change the way that some industries think about the deployment of the next step in the future.
The daily operation of e-sports venues is inseparable from the rental screen
The current profit model of e-sports venues includes the following five types:
Member operation: sales of membership cards of different levels, right to participate in events, social priority, etc. Using the membership system to have more stable customer groups, there are more people who come to patronize every day, and the income will naturally have a higher guarantee. Generally speaking, members can also enjoy discounts, activities, and discounts. To organize a member, a stable member needs to interact with the member on the large screen of the specific member’s daily rental screen, regardless of whether the rental screen is online or offline.
Event planning: Event organization, festival activities, group building, etc. gatherings, and social scenes. From the birth of the rental screen, it is a product tailored for various activities. By planning and organizing events, festivals, and other projects to earn a part of the income, people who like e-sports are very interested in these activities, and the prospects are also very good.
E-sports sparring: newcomers are not very familiar with e-sports, lack some skills and methods, smart LED large-screen coach display, using the gym model, organizing high-level part-time staff of the game to provide sparring services to customers in need, which is also a comparison Common profit model.
Lease sale: While opening the e-sports hall, not only can it host the activities in the hall, but also can rent out the venue, rent the rental screen, and can also place the e-sports equipment at the door or a designated area to provide customers with rental or sales Services, gaming peripherals (professional peripherals such as handles, touch screens, all-in-one PCs), and the sale of peripheral products for games, some customers with better family conditions will have a purchase intention.
Food & Beverage: Food + Drinks The perfect combination of the water bar and the leisure area will directly realize the consumption. While providing e-sports services, the e-sports hall can also develop in a diversified direction, providing everyone with food, drinks, snacks, etc., setting up leisure places for everyone to have a rest, and interacting with customers through LED rental screens, showing some more Far culture can get a lot of income. Food + Drinks The perfect combination of the water bar and the leisure area will directly realize the consumption.
Why is e-sports inseparable from e-sports venues? And e-sports venues inseparable from rental screens?
The e-sports hall is the best stage for professional e-sports events.
From Internet cafes → Internet cafes → e-sports venues, with the continuous upgrade of entertainment scenes, e-sports events will usher in a real explosion. It has always been said that doing events does not make money. In addition to the lack of professional teams and marketing concepts, there is no match Venue. If a football match cannot be played on a professional football field, can it still be called a football match?
2. The e-sports hall is a pan-entertainment culture export destination.
If e-sports want to penetrate into the hearts of the people, they cannot always float in the sky and have to land; the implementation of the home and away system gives e-sports a great opportunity to integrate the urban culture and create a pan-entertainment industry. Only by attracting people to the e-sports hall can a deep e-sports culture be cultivated, and it can be deeply integrated with the urban civilization to form a unique new entertainment format and become a symbol of a city.
3. E-sports hall is a test field for e-sports + education industrialization.
To enhance the overall image of e-sports practitioners, e-sports + education is indispensable. E-sports halls with the attributes of entertainment + vocational training can form a deep link with the vocational education system to create an e-sports education system and e-sports talent incubation center To realize the industry closed loop of production, teaching, research, and entertainment, let e-sports truly combine education and entertainment, and be recognized by the society.
4. The e-sports hall is an experience center for cutting-edge technology.
Internet, artificial intelligence, big data, interactive systems, VR/AR, and other cutting-edge technology products that lead the future can be perfectly combined with e-sports halls. New entertainment, new consumption, and new business models brought by new technologies will make The e-sports hall becomes an experience store for new technologies and leads the future.
2020 should be the flying year of Chinese e-sports. Many conditions are needed to help China’s e-sports take off. There is national policy support, some industry leaders have injected capital, and there are players who strongly support it.
Among them, the most critical cornerstone is that we need to build more e-sports halls, and building e-sports halls, LED displays, whether it is a rental screen or indoor fixed screens, are necessary e-sports equipment.
Shenzhen HTJ Technology Co., Ltd. is a professional display manufacturer. After years of experience in display development and production services, HTJ has its own unique product manufacturing and service advantages. After experiencing multiple rounds of brutal market competition in the LED display industry, HTJ has successfully passed the bottleneck period of the LED display industry with strong technical research and development strength and team cohesion and has grown stronger. At present, HTJ has its own clear market positioning, and continue.
Indoor rental LED display from HTJ has the following advantages:
1. Seamless Splicing
The splicing large-screen display technology can’t avoid the influence of physical borders when it meets the customer’s needs to the greatest extent. Even the ultra-narrow DID professional LCD screen still has very obvious stitching seams. Only the LED display screen can attain the seamless splicing requirements, high-density rental LED display seamless stitching advantages are highlighted.
2. High brightness and intelligent adjustment
The led display itself has high brightness, which is suitable for the viewer to enjoy the viewing effect in the strong light environment and the dark environment, avoiding visual fatigue, and can be adjusted with the light sensing systems.
3. High grayscale for better color performance
Even in the low-brightness display grayscale performance is almost perfect, its display picture layering and vividness are higher than the traditional display, and it can show more image details, with no information loss.
In summary, with the development of the LED rental screen market, its products tend to have a higher and higher definition, enhanced versatility, multi-purpose screen, quick and safe installation, easy maintenance, lightweight, and thin cabinet. As the rental market continues to expand, HTJ Technology’s display companies have increased their investment and actively participated in the competition in this market.
For the market, price is always the weapon that touches consumers’ most sensitive nerves. Due to the influx of enterprises into the rental market, the price of the rental LED screen has dropped sharply, and the competition in the rental industry has also entered a fierce stage. No matter how chaotic the market is, Shenzhen HTJ Technology always insists on providing high-quality LED display products at reasonable prices to our customers.
